Do You Eat Kurkure with Your Friends?
07.17.11 (10:19 pm) [edit]Kurkure is one of my favourite tea-time snack, for that matter, one of my favourite time-pass snack. I always have a spare packet in my bag so that I can eat Kurkure whenever I am hungry. The fun is doubled when you share Kurkure with your friends.
Once I was travelling by train back to home from work. That day, I got very late as I had lot of work in the office. I got in to the ladies compartment. There were not many people in the compartment. I got a window seat and was very happy about it. It was almost 9 'o' clock and I was feeling very hungry. I forgot to pick up something to eat on my way to the station. There were some ladies at the other side of the compartment munching on some fruits, etc. Then a thought crossed my mind, I slid my hand in to my bag and found a pack of Kurkure snack. It was my favourite flavour, Kurkure Green Chutney Rajasthani Style. I started munching on my favourite snack which had come to my rescue for I was so hungry. There was a college student sitting next to me. I offered her some Kurkure, she willingly accepted it. She told me that even she loved Kurkure and prefered to eat it whenever she was traveling, but somehow she forgot to carry it that day.
After some time, she removed a bottle of Mango Frooti from her bag and offered it to me. First, I said no then she insisted on it. She said I would love the combination of Kurkure with Frooti. You bet me, I did love the taste. There was a lady sitting opposite to us, just staring at us as we were munching Kurkure and enjoying the Frooti. I decided to offer her some. She accepted it and slowly, we were a group of people eating Kurkure and enjoying different drinks like Frooti, Fanta, etc. All of us had a hell of a good time. And then soon, everyone got down as their destination approached.
We are know a group of very close friends. Whenever I am late, I always prefer to take this train so I can meet my friends and enjoy different Kurkure flavours with some cold-drinks at the same time. It is like pur party on wheels. Sometimes, we even plan it.
Tell me, how do you eat Kurkure? Prefer having it all alone or enjoy sharing Kurkure with your friends.
Kurkure Plastic Allegations Baseless Says AIIMS
03.17.11 (11:33 am) [edit]Kurkure plastic lies are baseless allegations on the reputed snack brand spread by some miscreant or who knows may be the competitor himself. Check out the attachment, found it on the Kurkure website. It is a letter from a Dr at the AIIMS (All India Institute of Medical Sciences) who says that Kurkure plastic lies and other such allegations that have been circulating in his name are baseless allegations.
We believe in rumours very easily and so whenever any rumour spreads, we immediately circulate it to our friends. Take for instance, this Kurkure plastic lies which says Kurkure has plastic and burns like plastic when all of us know that plastic is not edible. When a food product contains corn meal and 30% oil, then definitely it will burn and BEHAVE like plastic.
On the Kurkure website, it says that Kurkure is not only the safest product but is also a healthier snack. We would also like to inform you that Kurkure is made with Rice bran oil. Rice Bran Oil (RBO) is one of the healthier oils because it is naturally high in the good fats (MUFA and PUFA) and low in saturated fats. By cooking Frito Lay range of products in RICE BRAN oil, the saturated fat has been reduced by 40%. Saturates are the ones to watch out for, because too much saturated fat can contribute to increased blood cholesterol levels.
Happy munching Kurkure. Tedha hai par mera hai!
Legal Notice Issued to Kurkure Movie Producers by PepsiCo India
11.22.10 (2:37 pm) [edit]Kurkure is one of the best known snack products of PepsiCo in the Indian market which is sold under the brand name/trade mark Kurkure. This brand name is the sole property of PepsiCo India.
Lately, PepsiCo India has issued a legal notice to the movie producers of an "Adult Entertainment Film" who have titled their movie as Kurkure. Kurkure, the very brand that PepsiCo owns. Legal notice has been issued by PepsiCo as naming an adult entertainment movie has occasioned severe damage to the brand value of Kurkure snack which has been tarnished and diluted to a great extent.
Pepsico India is also taking a legal action against the Kurkure movie producers and websites not ready to remove the published movie from their respective properties.
Needless to state that the use of the expression Kurkure and that too for an adult movie is illegal, malafide, unethical, unfair and dishonest and the same is in complete violation of the proprietary rights of PepsiCo in its well known trade mark/brand Kurkure.
What do you think about it? Is it ethical to tarnish the image of a well-known brand? Share your thoughts on the same.
Kurkure Funjabi Kadhai Masala by FritoLay India
02.23.10 (8:42 am) [edit]Kurkure, India's most popular and fun loving snack food brand made from rice, corn and a variety of spices on Tuesday announced the launch of a brand new namkeen snack inspired by the popular cuisine of Punjab. This snack marks the jolly and fun-loving spirit of the people of Punjab and that is what the name ofd the new Kurkure namkeen snack suggests, "Kurkure Funjabi Kadhai Masala".
Have not tasted this snack yet. If anybody does, do share your views here?
Kurkure Mumbai Chatpata Snack
05.29.09 (4:03 am) [edit]Kurkure is always known to come up with a unique flavour variant and the new flavour to hit the the markets is the Kurkure Mumbai Chatpata.
Kurkure Mumbai Chatpata snack is bound to be a hit with the Mumbaikars. Kurkure Mumbai Chatpata ingredients includes rice, corn and addictive mild spicy flavor with pepper and fennel that are sure to delight the Mumbaikars.
Did you taste the new Kurkure snack flavor?
Kurkure South Special – No Plastic in Kurkure
05.27.09 (11:53 pm) [edit]Kurkure has launched a new, delicious localized flavor known as “South Special” in South India. I shall provide you with more information about the new Kurkure variant here that has been launched in South India.
Kurkure, one of India’s most loved snack food brands has brought a new, regional flavour to the South market and offers another reason for consumers to snack smart while retaining the delightful taste of authentic South Indian spices!
Called ‘South Special’, this new flavour has been created, using special spices with a dash of curry leaves designed to tingle the taste buds of consumers in South India. Made using rice, corn and gram blended with a variety of flavors, consumers can now SnackSmart™ and enjoy the great taste of Kurkure products, cooked in healthier rice bran oil with 40% less saturated fats, zero trans fats and no added MSG. All these value additions increase the ratio of the good fats and reduce the saturated fat by 40%. This only means that there is no plastic in Kurkure and that Kurkure is completely safe for consumption.
The new flavor derives itself from spices that put Indian food on a pedestal and as the name suggests, it celebrates the local cuisine & taste of the region! For Kurkure lovers, their very own tedha shaped snack will offer them a wider variety to choose from!
So people, do not say no to Kurkure owing to the recent Kurkure plastic rumor but rather enjoy eating Kurkure, your tasty Indian namkeen snack.
No Plastic in Kurkure Snack
05.27.09 (2:29 am) [edit]Kurkure had launched a new, delicious localized flavor with 'East Parar Tok Jhal’ in Kolkata this April. There is no plastic in Kurkure so it is not harmful to health as it is made from rice, corn and special spices.
Since the snack was launched in Kolkata, I did not have the opportunity to taste. Did any of you taste it then do share your experience on the same? All of you must be thinking how on earth did I know about the flavour that was introduced in Kolkata. I have a very dear friend Nishi Bannerjee residing in the eastern part of the country, came to know about it from her.
She said that the new Kurkure ‘East Parar Tok Jhal’ flavour brings with it a tangy taste of mustard and a mouth watering mix of spices.
Made using rice, corn and gram blended with a variety of flavors, consumers can now SnackSmart™ and enjoy the great taste of Kurkure products, cooked in healthier rice bran oil with 40% less saturated fats, zero trans fats and no added msg. All these value additions increase the ratio of the good fats and reduce the saturated fat by 40%.
The new flavour derives itself from spices that put Indian food on a pedestal and as the name suggests, it celebrates the local cuisine & taste of the region! For Kurkure lovers, their very own tedha shaped snack will offer them a wider variety to choose from!
How cool is that, so people Kurkure does not contain any plastic nor is it harmful but rather a tasty snack available in mouth-lickering flavours.
Kurkure Does Not Contains Plastic - Kurkure Snack Video
05.13.09 (12:38 am) [edit]Hi Everybody,
Writing on the blog after a very long time. FOund something interesting about Kurkure so thought to share it here with my friends.
This is about a Kurkure video. It is a news excerpt from a News channel but is very informative.
The video is in light of the recent Kurkure rumour. The video clearly highlights the fact that Kurkure does not contains plastic. See it to believe it.
Was not able to embed the video here so pasting the video link. DO watch the video and let me know your thoughts on the same.
Kurkure Does Not Contain Plastic Video - http://www.youtube.com/watch?...
Kareena Kapoor endorses the New Health Snack - Kurkure Desi Beats
12.11.08 (9:50 pm) [edit]The sexy Kareena Kapoor is the new brand ambassador for Kurkure Desi Beats, the healthy tea-time snack.
Kurkure Desi Beats is a new addition to the list of available Kurkure flavors. They are Masala Munch (orange pack), Green Chutney Rajasthani Style (light green pack), Red Chilli Chatka (dark green pack) and Tamatar Hydrabadi Style (brown pack). There are two new flavors too. One is the Kurkure Xtreme Electric Nimbu and the other is Kurkure Xtreme Risky Chilli.
Kurkure Desi Beats is now available in the market. It is available in two flavors Dildaar Masala and Deewana Tamatar.
All Kurkure products are manufactured in automated in 3 locations in Channo (Punjab), Kolkata and Pune. The most important thing is that all these plants have received certifications from various external agencies which confirms the quality of the production, manufacture and the packing process.
Kurkure is a healthy snack made of edible ingredients that we use in our daily kitchen. You can read this post on my blog viz..http://kurkuresnack.tblog.com... to know more about the ingredients used in Kurkure.
So people happy munching, the new Kurkure Desi Beats!
Do Not Burn Kurkure, Eat Kurkure and Take the Quiz
09.16.08 (11:59 pm) [edit]Kurkure is a new age Namkeen that is manufactured by the FritoLay Division India. Kurkure is not a harmful snack. Kurkure is a safe and a healthy snack. Most of us enjoy munching Kurkure when we go to a park, or when we go for a picnic or when we are traveling. In other words, you don't need a reason to munch Kurkure. Such is the liking for this time-pass snack.
You must be wondering with the title of the post "Do Not Burn Kurkure, Eat Kurkure and Take the Quiz" and wondering what quiz I am talking about. Don't worry, it is just a small quiz on Kurkure. This quiz will help you know how much you really know about your favorite snack and test your knowledge.
Take the quiz here:
1. Kurkure is a healthy snack and is made of edible ingredients including:
a. Rice Meal
b. Corn Meal
c. Gram Meal
d. Edible Oil
e. All the above
2. The Kurkure snack is manufactured by following strict quality parameters.
a. True
b. False
c. No idea
3. Kurkure is manufactured in automated plants in India. How many automated plants are involved in the manufacture of Kurkure all over India?
a. 1
b. 2
c. 3
d. 4
4. Kurkure has received certifications from various certification national and international certification agencies like:
a. HACCP (Hazard analysis and critical control point)
b. ISO 14000 certification
c. OHSAS 18001-(Occupational Health and safety assessment series)
d. all the above
5. The recent Kurkure mail contending that "Kurkure contains plastic. Don't eat Kurkure. Burn Kurkure and see plastic melting" is just a rumor. Do you believe in this rumor?
a. Yes
b. No
c. Not Sure
To end with, I would like to say do not believe in any mails which contend that "Don't eat Kurkure as Kurkure contains plastic". Kurkure is a totally safe and healthy snack and foremost Kurkure does not contain plastic. So do not burn Kurkure but munch Kurkure.